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Doing Research in Business and Management
an essential guide to planning your project
by Mark N.K. Saunders, Philip Lewis
2014·250 pages·en
Publisher, ISBN & more
- Publisher
- Pearson Higher Ed
- ISBN
- 9781292017402
About this book
Doing Research in Business and Management brings the theory and techniques of research methods to life and covers all of the areas of research, from a review of secondary data or literature, or writing a research proposal, to completing an entire research project. The book is written for students on undergraduate and postgraduate degree programmes in business, management or related disciplines.
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